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Kotler, Philip

Marketing Management by Philip Kotler and Kevin Lane Keller - 15th Ed. - Noida Pearson India Education 2004, 2018 - xxvi, 756p.

Table of Contents
Part I. Understand

ISBN: 8178086549 9789332557185

Subjects--Topical Terms:
Marketing Management

Dewey Class. No.: 658.8 KOT

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