Perreault, William D.
Essentials of Marketing: a marketing strategy planning approach by William D. Perreault - 12th ed. - New York McGraw-Hill 2010 - xxxix, 690 p.
Essentials of Marketing: a marketing strategy planning approach by William D. Perreault - 12th ed. - New York McGraw-Hill 2010 - xxxix, 690 p.
Contents:
1. Marketing's val
9780070172463
Marketing
658.8 PER