Kim, W. Chan
Blue Ocean Strategy: how to create uncontested market space and make the competition irrelevant by W. Chan Kim - Bostan Harvard Business School Press 2005 - xv, 240p.
Table of Contents
1 Creating blue ocean
1591396190
New Product Management
Market Segmentation
658.8 KIM
Blue Ocean Strategy: how to create uncontested market space and make the competition irrelevant by W. Chan Kim - Bostan Harvard Business School Press 2005 - xv, 240p.
Table of Contents
1 Creating blue ocean
1591396190
New Product Management
Market Segmentation
658.8 KIM