Normal view MARC view ISBD view

Marketing Research: applied orientation (Record no. 14209)

000 -LEADER
fixed length control field	00493nam a2200169Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	180620b2004 xxu\|\|\|\|\| \|\|\|\| 00\| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	8177583891
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	658.8321 MAL
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Malhotra, Naresh K.
245 ## - TITLE STATEMENT
Title	Marketing Research: applied orientation
Statement of responsibility, etc.	Naresh K. Malhotra
250 ## - EDITION STATEMENT
Edition statement	4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New Delhi
Name of publisher, distributor, etc.	Prentice Hall of India
Date of publication, distribution, etc.	2004
300 ## - PHYSICAL DESCRIPTION
Extent	121p.
365 ## - TRADE PRICE
Price type code	.00
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Marketing-Reaserch methodology
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a	2db9e5337f0000010163f3f4ebf3d52f

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Source of acquisition	Cost, normal purchase price	Serial Enumeration / chronology	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
				TEXTBOOK SECTION	LRC_JUIT	LRC_JUIT	Humanities and Social Sciences	05/03/2010	Krishna Book Distributors	375.00	Copy 2		658.8321 MAL	014429	21/05/2019	21/05/2019	TEXT BOOK
				TEXTBOOK SECTION	LRC_JUIT	LRC_JUIT	Humanities and Social Sciences	05/03/2010	Krishna Book Distributors	375.00	Copy 1		658.8321 MAL	014428	21/05/2019	21/05/2019	TEXT BOOK