Principles of Marketing (Record no. 16563)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00476nam a2200181Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180620b2004 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 8129702010 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.8 KOT |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Kotler, Philip |
| 245 ## - TITLE STATEMENT | |
| Title | Principles of Marketing |
| Statement of responsibility, etc. | Philip Kotler |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Pearson Education Asia |
| Date of publication, distribution, etc. | 2004 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xxix,661p. |
| 365 ## - TRADE PRICE | |
| Price type code | .00 |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Armstrong, Gary |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 2dc2d55a7f00000100988a4e04a29d06 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Serial Enumeration / chronology | Total Checkouts | Full call number | Barcode | Date last seen | Date last checked out | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| TEXTBOOK SECTION | LRC_JUIT | LRC_JUIT | Humanities and Social Sciences | 05/03/2010 | Krishna Book Distributors | 395.00 | Copy 7 | 1 | 658.8 KOT | 009319 | 01/12/2020 | 30/10/2020 | 21/05/2019 | TEXT BOOK | ||||
| TEXTBOOK SECTION | LRC_JUIT | LRC_JUIT | Humanities and Social Sciences | 05/03/2010 | Krishna Book Distributors | 395.00 | Copy 6 | 658.8 KOT | 009318 | 21/05/2019 | 21/05/2019 | TEXT BOOK | ||||||
| TEXTBOOK SECTION | LRC_JUIT | LRC_JUIT | Humanities and Social Sciences | 05/03/2010 | Krishna Book Distributors | 395.00 | Copy 5 | 1 | 658.8 KOT | 009317 | 17/02/2023 | 04/02/2023 | 21/05/2019 | TEXT BOOK | ||||
| TEXTBOOK SECTION | LRC_JUIT | LRC_JUIT | Humanities and Social Sciences | 05/03/2010 | Krishna Book Distributors | 395.00 | Copy 4 | 658.8 KOT | 009316 | 21/05/2019 | 21/05/2019 | TEXT BOOK | ||||||
| TEXTBOOK SECTION | LRC_JUIT | LRC_JUIT | Humanities and Social Sciences | 05/03/2010 | Krishna Book Distributors | 395.00 | Copy 3 | 658.8 KOT | 009315 | 21/05/2019 | 21/05/2019 | TEXT BOOK | ||||||
| TEXTBOOK SECTION | LRC_JUIT | LRC_JUIT | Humanities and Social Sciences | 05/03/2010 | Krishna Book Distributors | 395.00 | Copy 2 | 658.8 KOT | 009314 | 21/05/2019 | 21/05/2019 | TEXT BOOK | ||||||
| TEXTBOOK SECTION | LRC_JUIT | LRC_JUIT | Humanities and Social Sciences | 05/03/2010 | Goyal Book Depot; Shimla | 395.00 | Copy 1 | 658.8 KOT | 005481 | 21/05/2019 | 21/05/2019 | TEXT BOOK |