Digital Marketing Analytics (Record no. 6081)
[ view plain ]
| 000 -LEADER | |
|---|---|
| fixed length control field | 00511nam a2200181Ia 4500 |
| 008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION | |
| fixed length control field | 180620b2018 xxu||||| |||| 00| 0 eng d |
| 020 ## - INTERNATIONAL STANDARD BOOK NUMBER | |
| International Standard Book Number | 9780789759603 |
| 082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER | |
| Classification number | 658.87 HEM |
| 100 ## - MAIN ENTRY--PERSONAL NAME | |
| Personal name | Hemann, Chuck |
| 245 ## - TITLE STATEMENT | |
| Title | Digital Marketing Analytics |
| Statement of responsibility, etc. | Chuck Hemann |
| 250 ## - EDITION STATEMENT | |
| Edition statement | 2nd ed. |
| 260 ## - PUBLICATION, DISTRIBUTION, ETC. | |
| Place of publication, distribution, etc. | New Delhi |
| Name of publisher, distributor, etc. | Pearson |
| Date of publication, distribution, etc. | 2018 |
| 300 ## - PHYSICAL DESCRIPTION | |
| Extent | xix, 252p. |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Marketing research -- Data processing |
| 650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM | |
| Topical term or geographic name entry element | Internet Marketing |
| 700 ## - ADDED ENTRY--PERSONAL NAME | |
| Personal name | Burbary, Ken |
| 906 ## - LOCAL DATA ELEMENT F, LDF (RLIN) | |
| a | 2cd48ee8a9fe5f783c7bb88d7dd08cb6 |
| Withdrawn status | Lost status | Damaged status | Not for loan | Collection code | Home library | Current library | Shelving location | Date acquired | Source of acquisition | Cost, normal purchase price | Serial Enumeration / chronology | Total Checkouts | Full call number | Barcode | Date last seen | Price effective from | Koha item type |
|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|---|
| TEXTBOOK SECTION | LRC_JUIT | LRC_JUIT | Computer Science & Engineering | 29/01/2019 | Krishna Book Distributors | 2228.44 | Copy 1 | 658.87 HEM | 036531 | 21/05/2019 | 21/05/2019 | TEXT BOOK |