Marketing Research and SPSS 13.0 by Alvin C. Burns
Material type:
TextPublication details: New Jersey Prentice Hall 2007Edition: 5th EdDescription: xxxi, 665pISBN: 9788131709375Subject(s): Marketing researchDDC classification: 658.8321 BUR
Contents:
<p>Contents: 1. Introduction to marketi
| Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode | Item holds |
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TEXT BOOK
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LRC_JUIT Humanities and Social Sciences | TEXTBOOK SECTION | 658.8321 BUR (Browse shelf (Opens below)) | Copy 1 | Available | 017056 |
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| 658.827 KNA Brand Promise: how ketel one, costco, make-A-wish, tourism vancouver, and other leading brands make and keep the promise that guarantees | 658.827095 ROL Asian Brand Strategy: how Asia builds strong brands | 658.8321 BRA Marketing Research: tools and Techniques | 658.8321 BUR Marketing Research and SPSS 13.0 | 658.8321 EAS Marketing Research: concepts, practices and cases | 658.8321 HAI Marketing Research: within a changing information environment | 658.8321 LUC Marketing Research |
<p>Contents: 1. Introduction to marketi
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