Burns, Alvin C <br/><br/>
Marketing Research and SPSS 13.0 
by Alvin C. Burns 
 - 5th Ed. 
 - New Jersey  Prentice Hall  2007 
 - xxxi, 665p. 
<br/><br/><p>Contents: 1. Introduction to marketi 
<br/><br/><label>ISBN: </label>9788131709375 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.8321 BUR