Easwaran, Sunanda <br/><br/>
Marketing Research: concepts, practices and cases 
by Sunanda, Easwaran 
 - New York  Oxford University Press  2006 
 - x, 605p. 
<br/><br/>List of contents<br/>PART ONE: Introduction 
<br/><br/><label>ISBN: </label>0195676963 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Marketing research
<br/><br/><label>Dewey Class. No.: </label>658.8321 EAS