Annacchino, Marc A. <br/><br/>
New Product Development: from initial idea to product management 
by Marc A. Annacchino 
 - USA  Elsevier  2003 
 - xxxii, 567p. 
<br/><br/><p>Table of ContentsDedicationPrefaceIn 
<br/><br/><label>ISBN: </label>8131206777 
<br/><br/><label>Subjects--Topical Terms: </label><br/>New Product Management<br/>Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 ANN