TY - BOOK AU - Honeycutt, Earl D. AU - Simintiras, Antonis C. AU - Ford, John B. TI - Sales Management : a global perspective SN - 0415300444 U1 - 658.81 HON PY - 2003/// CY - London PB - Routledge KW - Sales management N1 - Contents : Pt. I Introcution and Cultur ER -