Srinivasan, R. <br/><br/>
Services Marketing: the Indian context 
by R. Srinivasan 
 - New Delhi  Prentice Hall of India  2005 
 - xvi, 243p. 
<br/><br/><p>Table of Contents:</p><br/><br/><p>1. Unders 
<br/><br/><label>ISBN: </label>9788120325982 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Services Marketing
<br/><br/><label>Dewey Class. No.: </label>658.8 SRI