TY  - BOOK
AU  - Malhotra, Naresh K.
AU  - Dash, Satyabhushan
TI  - Marketing Research: an applied orientation
SN  - 9788131731819
U1  - 658.8321 MAL 
PY  - 2011///
CY  - India
PB  - Pearson Education
KW  - Marketing Research -- Statistical Methods
KW  - Marketing research
N1  - <p>Table of Contents:</p>

<p>1. Introd
ER  -