Roll, Martin <br/><br/>
Asian Brand Strategy: how Asia builds strong brands 
Martin Roll 
 - New York  Palgrave Macmillan  2006 
 - xviii, 254p. 
<br/><br/><label>ISBN: </label>1403992797 
<br/><br/><label>Subjects--Topical Terms: </label><br/>Product management -- Asia.<br/>Brand name products -- Asia.
<br/><br/><label>Dewey Class. No.: </label>658.827095 ROL