TY  - BOOK
AU  - Harvard Business School
TI  - Persuading People: expert solutions to everyday challenges
SN  - 9781422122730
U1  - 303.342 HAR 
PY  - 2008///
CY  - New Delhi
PB  - Harvard Business School Press
KW  - Persuasion (Rhetoric)
KW  - Persuasion (Psychology) -- Social aspects
ER  -