000 | 00706nam a2200241Ia 4500 | ||
---|---|---|---|
003 | OSt | ||
005 | 20230403155628.0 | ||
008 | 180620b2010 xxu||||| |||| 00| 0 eng d | ||
020 | _a9780070172463 | ||
040 | _cJUIT, Solan | ||
082 | _a658.8 PER | ||
100 | _aPerreault, William D. | ||
245 |
_aEssentials of Marketing: a marketing strategy planning approach _cby William D. Perreault |
||
250 | _a12th ed. | ||
260 |
_aNew York _bMcGraw-Hill _c2010 |
||
300 | _axxxix, 690 p. | ||
505 | _a<p>Contents:</p> <p>1. Marketing's val | ||
650 | _aMarketing | ||
700 | _aMccarthy, E. Jerome | ||
700 | _aCannon, Joseph P. | ||
906 | _a877d0df4ac100b200108108503ad76f1 | ||
942 |
_2ddc _cTB |
||
999 |
_c41561 _d41561 |