000 00706nam a2200241Ia 4500
003 OSt
005 20230403155628.0
008 180620b2010 xxu||||| |||| 00| 0 eng d
020 _a9780070172463
040 _cJUIT, Solan
082 _a658.8 PER
100 _aPerreault, William D.
245 _aEssentials of Marketing: a marketing strategy planning approach
_cby William D. Perreault
250 _a12th ed.
260 _aNew York
_bMcGraw-Hill
_c2010
300 _axxxix, 690 p.
505 _a<p>Contents:</p> <p>1. Marketing's val
650 _aMarketing
700 _aMccarthy, E. Jerome
700 _aCannon, Joseph P.
906 _a877d0df4ac100b200108108503ad76f1
942 _2ddc
_cTB
999 _c41561
_d41561