000 00608nam a2200181Ia 4500
008 180620b2007 xxu||||| |||| 00| 0 eng d
020 _a9780415328265
082 _a658.45 RIE
100 _aRiel, C. B. M. van
245 _aEssentials of Corporate Communication: implementing practices for effective reputation management
_cCees B.M. Van Riel
260 _aLondon
_bRoutledge
_c2007
300 _axvi, 306p.
650 _aCorporations - Public relations
650 _aCorporate image
650 _aCommunication in management
700 _aFombrun, Charles J
906 _aece3140fac104919017e1008d91dee45
999 _c63948
_d63948