| 000 | 00655nam a2200241Ia 4500 | ||
|---|---|---|---|
| 003 | OSt | ||
| 005 | 20230323222247.0 | ||
| 008 | 180620b2006 xxu||||| |||| 00| 0 eng d | ||
| 020 | _a3540253602 | ||
| 040 | _cJUIT, Solan | ||
| 082 | _a658.827 KOT | ||
| 100 | _aKotler, Philip | ||
| 245 |
_aB2B Brand Management _cby Philip Kotler |
||
| 260 |
_aBerlin _bSpringer Verlag _c2006 |
||
| 300 | _axvi, 357p. | ||
| 365 | _a.00 | ||
| 505 | _aContents : 1. Being Known or Being One | ||
| 650 | _aManagement | ||
| 650 | _aBrand name products -- Management | ||
| 700 | _aPfoertsch, Waldemar | ||
| 906 | _a2da06a437f00000101aec24694908383 | ||
| 942 |
_2ddc _cRB |
||
| 999 |
_c7557 _d7557 |
||