000 | 00648nam a2200229Ia 4500 | ||
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003 | OSt | ||
005 | 20230324102705.0 | ||
008 | 180620b2002 xxu||||| |||| 00| 0 eng d | ||
020 | _a9788120322219 | ||
040 | _cJUIT, Solan | ||
082 | _a658.8342 KAR | ||
100 | _aKardes, Frank R. | ||
245 |
_aConsumer Behavior and Managerial Decision Making _cby Frank R. Kardes |
||
250 | _a2nd ed. | ||
260 |
_aNew Delhi _bPrentice Hall of India _c2002 |
||
300 | _axviii, 457 p. | ||
365 | _a.00 | ||
505 | _a<p>Contents:1. The scientific study of | ||
650 | _aConsumer Behavior | ||
906 | _a2da6a2bd7f000001004f87c31fb77369 | ||
942 |
_2ddc _cTB |
||
999 |
_c9175 _d9175 |