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Dynamics of Persuasion: communication and attitudes in the 21st century (Record no. 63955)

000 -LEADER
fixed length control field	00573nam a2200181Ia 4500
008 - FIXED-LENGTH DATA ELEMENTS--GENERAL INFORMATION
fixed length control field	180620b2010 xxu\|\|\|\|\| \|\|\|\| 00\| 0 eng d
020 ## - INTERNATIONAL STANDARD BOOK NUMBER
International Standard Book Number	9780415805681
082 ## - DEWEY DECIMAL CLASSIFICATION NUMBER
Classification number	153.852 PER
100 ## - MAIN ENTRY--PERSONAL NAME
Personal name	Perloff, Richard M
245 ## - TITLE STATEMENT
Title	Dynamics of Persuasion: communication and attitudes in the 21st century
Statement of responsibility, etc.	Richard M. Perloff
250 ## - EDITION STATEMENT
Edition statement	4th ed.
260 ## - PUBLICATION, DISTRIBUTION, ETC.
Place of publication, distribution, etc.	New York
Name of publisher, distributor, etc.	Routledge
Date of publication, distribution, etc.	2010
300 ## - PHYSICAL DESCRIPTION
Extent	xvi, 425p.
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Attitude change
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Mass media - Psychological aspects
650 ## - SUBJECT ADDED ENTRY--TOPICAL TERM
Topical term or geographic name entry element	Persuasion (Psychology)
906 ## - LOCAL DATA ELEMENT F, LDF (RLIN)
a	ed10bd86ac1049190066ad5dd14a6f94

Holdings
Withdrawn status	Lost status	Damaged status	Not for loan	Collection code	Home library	Current library	Shelving location	Date acquired	Source of acquisition	Cost, normal purchase price	Serial Enumeration / chronology	Total Checkouts	Full call number	Barcode	Date last seen	Price effective from	Koha item type
				TEXTBOOK SECTION	LRC_JUIT	LRC_JUIT	Humanities and Social Sciences	11/09/2012	Krishna Book Distributors	2714.56	Copy 1		153.852 PER	028633	21/05/2019	21/05/2019	TEXT BOOK