OPAC_KOHA catalog › Details for: Marketing Management : concepts, cases, challenges and trends

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Marketing Management : concepts, cases, challenges and trends M. Govindarajan

By: Govindarajan, MMaterial type: Text

TextPublication details: New Delhi Prentice Hall of India 2007Edition: 2nd edDescription: xx, 312 pISBN: 9788120332591Subject(s): Marketing ManagementDDC classification: 658 GOV

Contents:

Contents: 1. Understanding t

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Item type	Current library	Collection	Call number	Vol info	Status	Date due	Barcode	Item holds
TEXT BOOK	LRC_JUIT Humanities and Social Sciences	TEXTBOOK SECTION	658 GOV (Browse shelf (Opens below))	Copy 1	Available		024655
TEXT BOOK	LRC_JUIT Humanities and Social Sciences	TEXTBOOK SECTION	658 GOV (Browse shelf (Opens below))	Copy 2	Available		024656

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Previous	658 GHO Managing Radical Change	658 GHU Management: concepts, practice and cases	658 GOV Marketing Management : concepts, cases, challenges and trends	658 GOV Marketing Management : concepts, cases, challenges and trends	658 GRA Official Guide for GMAT Review 2015	658 GRA Official Guide for GMAT Review 2015	658 GRA Official Guide for GMAT Verbal Review 2015	Next

Contents:

1. Understanding t

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