Integrated Advertising, Promotion, and Marketing Communications Kenneth E. Clow
Material type:
TextPublication details: New Delhi Prentice Hall of India 2004Edition: 2nd edDescription: xxvii, 538p.+ 1 CD-ROMISBN: 8120324501Subject(s): Marketing Management | Internet MarketingDDC classification: 658.84 CLO
| Item type | Current library | Collection | Call number | Vol info | Status | Date due | Barcode | Item holds |
|---|---|---|---|---|---|---|---|---|
TEXT BOOK
|
LRC_JUIT Humanities and Social Sciences | TEXTBOOK SECTION | 658.84 CLO (Browse shelf (Opens below)) | Copy 1 | Available | 014457 | ||
|
TEXT BOOK
|
LRC_JUIT Humanities and Social Sciences | TEXTBOOK SECTION | 658.84 CLO (Browse shelf (Opens below)) | Copy 2 | Available | 014458 |
Total holds: 0
Browsing LRC_JUIT shelves, Shelving location: Humanities and Social Sciences, Collection: TEXTBOOK SECTION Close shelf browser (Hides shelf browser)
|
|
|
|
|
|
|
||
| 658.8343 JON What's in a Name: advertising and the concept of brands | 658.84 BIR Commonsense Direct Marketing | 658.84 CHA Internet Marketing: strategy, implementation, and practice | 658.84 CLO Integrated Advertising, Promotion, and Marketing Communications | 658.84 CLO Integrated Advertising, Promotion, and Marketing Communications | 658.84 COO Mastering Import and Export Management | 658.84 JAN Decision Support Systems |
There are no comments on this title.