OPAC_KOHA catalog › Details for: Blue Ocean Strategy: how to create uncontested market space and make the competition irrelevant

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Blue Ocean Strategy: how to create uncontested market space and make the competition irrelevant by W. Chan Kim

By: Kim, W. ChanContributor(s): Mauborgne, ReneeMaterial type: Text

TextPublication details: Bostan Harvard Business School Press 2005Description: xv, 240pISBN: 1591396190Subject(s): New Product Management | Market SegmentationDDC classification: 658.8 KIM

Contents:

Table of Contents 1 Creating blue ocean

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Item type	Current library	Collection	Call number	Vol info	Status	Date due	Barcode	Item holds
REFERENCE BOOK	LRC_JUIT Humanities and Social Sciences	REFERENCE SECTION	REF 658.8 KIM (Browse shelf (Opens below))	Copy 1	Not for loan		014756

Total holds: 0

Table of Contents
1 Creating blue ocean

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